Tom Ives Archive Category
Blockchain and Bitcoin Blues
Posted on March 15, 2018 Leave a Comment
[This is an archived blog item written in March 2018, when I was working at 44 Communications.] Following a few bits of bad press for technology, Tom Ives, 44’s Head of Innovation and Insight, takes a look at a few new tools coming down the line and bringing a more positive future with them. I’m […]
Lost Memories
Posted on January 15, 2018 Leave a Comment
Our Innovation Manager Tom Ives lost his online memories, which made him worry about the cost of the convenience Facebook and Google provide us with. He concludes on what we can do about it.
A communications challenge? Game on.
Posted on October 15, 2017 Leave a Comment
Games aren’t just something nerds play in dark rooms, or families squabble over at Christmas. 44’s Tom Ives explains why embracing games can help you top the comms leaderboard.
The new New Media
Posted on September 15, 2017 Leave a Comment
44’s resident innovator Tom Ives takes a look at how the new New Media of Augmented Reality, Mixed Reality and Virtual Reality will change the workplace of the future.
The power of listening
Posted on August 15, 2017 Leave a Comment
As a creative agency we put a lot of effort into crafting visuals to complement the words on a page. But what happens when you strip all of that away and just focus in on a voice? 44’s Tom Ives takes a look into the world of podcasts and how using only your ears can open up whole new worlds.
Ok Google, are you listening?
Posted on June 15, 2017 Leave a Comment
Our world is becoming more and more about how machines communicate with us – and us with them. 44’s Tom Ives looks at what brought us to this place, and the challenges that come from living in a sci-fi society.
Mobile First
Posted on May 15, 2017 Leave a Comment
Companies, both big and small, are using smartphone technology to reach their employees. Native mobile apps, social intranets, mobile-optimised websites – they all put direct lines of communication into the pockets of your audience. 44’s Head of Innovation and Insight Tom Ives breaks down how this ‘mobile first’ approach arose and how it can bring your employees together…
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