Tom Ives Storehouse – a beautiful way to blog
I was recommended the Storehouse App for my iPhone last year as an app that was made for the newly updated iOS 8. It arrived at a perfect time for me – I was on holiday in North Devon with plenty of time to detox from the digital overload of my job and indulge in the pure fun made possible by the technology in our pockets in 2014. I placed my phone on the grass and recorded timelapse video of the clouds skipping by above my head, used voice memos to record the stream of unthrottled imagination of my daughter as she learned to master spoken language and took endless snaps of our adventures in the countryside and on the coast. All this turned out to be perfect fodder for storehouse – which gave me incredible editing power in an effortlessly intuitive touch interface. I created endless layouts of images, copy and videos within a framework you simply can’t make look ugly or DIY. It was no surprise when I read the creator had left Apple to start up Storehouse – its feels as natural as an iOS app and made for iPhone and iPad. I particularly love that publishing the content creates a public URL for each one, rather than within a social network. The content looked great on my phone, but I found most of the time it looked awesome on a desktop machine too, thanks to size and quality of imagery my phone’s camera captures. I fear it will replace blogging altogether.
I can’t find a widget to pull the content into my blog, so here are the two stories I created from the holiday:
North Devon Part 1
North Devon Part 2
It was such a rewarding way to create content online, and a stunning record of our holiday that I had to have another go when we went back to North Devon 9 months later.
Just snapping away on a sunny afternoon on my paternity leave, I uploaded the lot and let the app suggest a format and flow – with a couple of tweaks you can get great results:
Tom Ives 